ABOUT US

we are not your average beauty Supplier

The House of Beauty:

Empowering women. Elevating Lash & Brow Artistry. Setting a new benchmark in beauty!

About us

At House of Beauty, we are bringing our global expertise to the heart of the Middle East, redefining the lash and brow industry from our base in Dubai.

With decades of experience in brand development, business strategy, and beauty innovation, our founders are dedicated to elevating beauty professionals across the region.

Through premium products, expert training, and industry insights, we provide the tools and knowledge needed for beauticians to refine their skills, grow their businesses, and stay at the forefront of the industry.

WE PARTNER ONLY WITH THE BEST BRANDS.

About the Founders

Roosmarijn Leenheer – Algra, a global investor and business strategist, has built and scaled numerous businesses across various industries. Now focused on the beauty sector, she is passionate about helping beauty professionals transform their passion into profitable, sustainable businesses through strategic guidance and opportunity-building.

Kintija Belska, an internationally recognised brand strategist and business growth expert, has spent years helping beauty brands launch, expand, and thrive. As a speaker, judge, and event organiser, she shares her insights on brand positioning, marketing, and business success, ensuring beauty professionals in the Middle East have the strategies they need to excel.

Monika Ludwiczak, a highly skilled artist, educator, and product innovator, brings deep technical expertise to the beauty industry. With years of experience training professionals, developing products, and judging industry competitions, she is committed to equipping lash and brow artists with cutting-edge techniques and high-quality tools to perfect their craft.

At House of Beauty, our mission is to serve, support, and elevate beauty professionals in the Middle East. Whether through innovation, education, or business expertise, we are here to help beauty artists master their skills, grow their careers, and achieve long-term success.

Your success is our priority. Welcome to House of Beauty Dubai.

By women for women, by artists for artists.

What our clients are saying
And the story carries on

work with us?

  • Brand Ambassadors
  • UGC creators
  • Influencers
  • Expert Panel
Together, we are building a strong community of beauty professionals who grow, learn, and empower each other. Be part of the HOB movement.
Are you ready to PROVIDE THE BEST SERVICE & PRODUCTS FOR your Clients?

LET’S BUILD SOMETHING beautiful TOGETHER!

Get in touch