Skip to content

Cart

Your cart is empty

The House of Beauty:

Empowering women. Elevating Lash & Brow Artistry. The House of Beauty is your partner for the best brow and lash products in the Middle East. It is setting a new benchmark in beauty!

House of Beauty

About us

At House of Beauty, we are bringing our global expertise to the heart of the Middle East. We are redefining the lash and brow industry from our base in Dubai. We truly embody the essence of being your partner for accessing the highest quality brow and lash products in the region.

With decades of experience in brand development, business strategy, and beauty innovation, our founders are dedicated to elevating beauty professionals across the region. Their commitment ensures that The House of Beauty stands as the go-to partner for all Middle Eastern brow and lash needs.

Through premium products, expert training, and industry insights, we provide the tools and knowledge needed for beauticians to refine their skills. They can grow their businesses and stay at the forefront of the industry. Partnering with us guarantees access to the best in beauty products and practices.

About the Founders

Kintija Belska, an internationally recognised brand strategist and business growth expert, has spent years helping beauty brands launch, expand, and thrive. As a speaker, judge, and event organiser, she shares her insights on brand positioning, marketing, and business success, ensuring beauty professionals in the Middle East have the strategies they need to excel.

Roosmarijn Leenheer – Algra, a global investor and business strategist, has built and scaled numerous businesses across various industries. Now focused on the beauty sector, she is passionate about helping beauty professionals transform their passion into profitable, sustainable businesses through strategic guidance and opportunity-building.


Monika Ludwiczak, a highly skilled artist, educator, and product innovator, brings deep technical expertise to the beauty industry. With years of experience training professionals, developing products, and judging industry competitions, she is committed to equipping lash and brow artists with cutting-edge techniques and high-quality tools to perfect their craft.

At House of Beauty, our mission is to serve, support, and elevate beauty professionals in the Middle East. Whether through innovation, education, or business expertise, we are here to help beauty artists master their skills, grow their careers, and achieve long-term success.

Your success is our priority. Welcome to House of Beauty Dubai.

By women for women, by artists for artists.



What our clients are saying

Working with HOB was an absolute pleasure. The team was incredibly professional, responsive, and creative. We couldn’t be happier with the results.

  • Sarah

WANT TO work with us?

  • Brand Ambassadors
  • UGC creators
  • Influencers
  • Expert Panel

Together, we are building a strong community of beauty professionals who grow, learn, and empower each other. Become a part of the HOB movement.

ARE YOU READY TO PROVIDE THE BEST SERVICE & PRODUCTS FOR YOUR CLEINTS?

LET’S BUILD SOMETHING beautiful TOGETHER!

Contact Us